“It’s believed the new technology will cost much more than normal print ads.” - you think?
Whats really interesting is that the company that is producing these, Americhip, is also developing technologies that appeal to various senses including smell.
I have always felt that sense of smell has been neglected in marketing. It is used by plenty of businesses, but is still the “red-headed” stepschild when it comes to senses. What has been the biggest scent-marketing development in the last 100 years? Scratch and sniff stickers? It’s time for some innovation…
